Under Armour's connected fitness apps now have 140 million users | MobiHealthNews
Case study: adding a restaurant feature in MyFitnessPal | by MaddieWeijand | Bootcamp
Under Armour: Sports apparel firm Under Armour shifts to distributor model - The Economic Times
Under Armour Acquires Endomondo And MyFitnessPal To Establish The World's Largest Digital Health And Fitness Community
Why Under Armour's app strategy failed - Modern Retail
Under Armour acquires MapMyFitness for $150M | MobiHealthNews
Apparel meets digital (again): Under Armour acquires Endomondo & MyFitnessPal - endurance.biz
Daily Crunch: Under Armour is selling MyFitnessPal | TechCrunch
How Deep Linking Technology Influences Cross-Platform User Acquisition | The Branch Blog
Under Armour Has Acquired Fitness Apps MyFitnessPal and Endomondo for a Combined $560 Million
Under Armour data breach affects 150 million MyFitnessPal users | Engadget
Exclusive: Under Armour acquihires Gritness, a group workout finder app | MobiHealthNews
Direct-to-Consumer Shopping Apps Excel at Acquisition in 2021
Under Armour buys MapMyFitness in $150 million wearable computing play | ZDNET
Kevin Plank Is Betting Almost $1 Billion That Under Armour Can Beat Nike | Inc.com
Under Armour added 10 million new users for its fitness apps since February | MobiHealthNews
Under Armour announces significant data breach of its MyFitnessPal app – Baltimore Sun
In-Depth: Under Armour's fitness app acquisition spree | MobiHealthNews
After the deal: Endomondo founder Mette Lykke not running for the hills after $85 million acquisition - Tech.eu
Under Armour Takes Research and Development to the Next Level
Under Armour's Transition to a Data-Driven Fitness Lifestyle Company – Will it Pay Off? - Digital Innovation and Transformation
Under Armour (owner of MapMyFitness) buys both MyFitnessPal and Endomondo | DC Rainmaker
Chart: Sportswear Giants Stock Up on Fitness Apps | Statista
Under Armour Buys Health-Tracking App MyFitnessPal For $475 Million
